# Gaurav Singh Bisen - AI Growth Advisor and GTM Consultant

Gaurav Singh Bisen, also known as The PMF Guy and @thepmfguy, is an AI growth advisor and GTM consultant based in Bengaluru (Bangalore), India. He works remotely with US-based and global AI startup founders.

He helps founders find product-market fit, build zero-to-one go-to-market playbooks, choose a defensible distribution motion, and turn early traction into durable growth systems.

## Selected proof

- 12+ years building and scaling technology products
- 15+ AI and SaaS companies advised or operated
- 10M+ users across products scaled
- Architected the influencer-first GTM strategy that helped Emergent grow from $0 to $20M ARR in 120 days with $0 spent on Google and Meta ads
- Co-founded Web to Figma, which reached 100K+ users and $200K ARR in six months
- Co-founded Thunderpod, a Y Combinator W20 company

## Current work

Gaurav is the Founder and CEO of Masonry AI, an AI creative agent for designers. Masonry brings models and creative skills into one agent and provides a CLI that connects to coding agents so designers can build their own workflows.

He is open to select advisory conversations with AI startup founders working through product-market fit, zero-to-one GTM, US market entry, creator-led distribution, product-led growth, or a stalled growth motion.

## Canonical resources

- [AI growth advisory and GTM consulting](https://gauravbisen.com/advisory/)
- [Biography and career](https://gauravbisen.com/about/)
- [Zero-to-one growth playbooks](https://gauravbisen.com/playbooks/)
- [Emergent growth case study](https://gauravbisen.com/case-studies/emergent/)
- [Growth and AI writing](https://gauravbisen.com/blog/)
- [RSS feed for published writing](https://gauravbisen.com/feed.xml)
- [Creator portfolio and generative AI work](https://thepmfguy.com/)

## Contact

- [LinkedIn](https://www.linkedin.com/in/gauravsinghbisen/)
- Email: thepmfguy@gmail.com